setrbuild.blogg.se - Wechat register

#WECHAT REGISTER HOW TO#

For your brand, it will become extremely challenging not only for the open rate of your daily quality content but also to maintain a regular conversation with your followers. In a word, you will have fewer impressions and reach. However, your profile sits in the WeChat subscription accounts subfolder and your followers are not sent push notifications upon receiving a post from your account and will be received in a special subscription folder. It allows you to push frequent content to your followers. WeChat Subscription Account (For Companies Focused on Content) Other brands like Southern China Airlines even use it to integrate their membership card, check-in services, ticket booking, and other services into their WeChat Official Accounts.

Seedap – Wechat Subscription Account by GMAįor a luxury brand or a financial institution such as China Merchant Bank, the service account is ideal.

Wechat Paid Ads (moment ads, banner ads, and so on).

WeChat Pay – Payments (API) supported for all verified accounts.

Push notifications – every time you post new WeChat articles, your WeChat official account followers receive push notifications.

The brand has a 48-hour window to reply to user messages.

Each blog post/Wechat article can contain direct links to your mini program for instance. Broadcasts are received from the business as a contact in the user’s message feed directly.

4 broadcasts per month ( 1-6 articles).

Access advanced WeChat public platform features.

For example, Louis Vuitton integrates its Services Account with a live WeChat customer service assistant to answer customers’ queries. A brand can also leverage one-to-one communication as an extension of its CRM program. A push notification is a simple notification indicating to users they have received a text message on the app.įurther to this, many of WeChat’s unique features such as CRM, custom menus, and We-Websites aka Mini-programs are only available to WeChat service accounts. During followers’ ongoing conversations with friends, they will receive a push notification upon when you publish your weekly post.

It allows 4 posts per month, but you get a prominent position amongst other WeChat service accounts. Types of Wechat Official Accounts WeChat Service Account (Recommended) Typically, a WeChat Service Account is best for most businesses.

There are 3 types of WeChat public accounts available to businesses: WeChat service account, WeChat subscription, and WeChat work (WeChat corporate) account. While registering, you will have to pick a type of Wechat Official account. What Are The Different Types of WeChat Official Accounts WeChat’s penetration of Chinese Netizens reaches 93% in China’s Top Tier cities. On average, 60% of WeChat users open the app more than 10 times per day. The barriers to entry into WeChat are actually an advantage for savvy businesses that seize the chance to market themselves on China’s largest and most active social network. WeChat recently hit a record level of 1.2 billion monthly active users on the platform. WeChat Hit 1.2 Million Monthly Active Users in 2022 There are two types of Wechat official accounts: Subscription accounts and Service accounts. They are business accounts that allow companies to publish content, gather followers, and promote their products or services. WeChat official accounts are public accounts on the Chinese social media platform WeChat. As a non-Chinese entity, it can be more difficult but here we will explore your options. This is one of the most frequent discussions we have had with our partners.

#WECHAT REGISTER HOW TO#

Here is an overview for beginners on the WeChat platform on how to register an official WeChat account. There are 20+ million WeChat Official accounts registered. WeChat official accounts can be either international or Chinese, WeChat subscription accounts or WeChat service accounts verified or unverified. There are several options for businesses planning their WeChat Official Accounts registration. WeChat Official Accounts are a great opportunity to increase your visibility in China. It differentiates from a user account because it allows local and international brands to promote their product or service to millions of users. Introduced in July 2012, official accounts stand as a WeChat channel for entrepreneurs, famous people, media, government, etc. The first step turns out to be opening your own WeChat Official Account. Given its omnipresence in China, WeChat 微信 plays a key role in marketing and advertising.